It’s that time again – another podcast from Meredith, from RetroDiva’s Beauty and I. This episode we talk about eye creams – why you would use one, the different types and some of our faves.
Head over there and take a listen!
Do you have an eye cream that you use that you love? Or do you skip that step altogether?
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Last week I was lucky enough to get the chance to talk to Anthony Gonzalez, Senior Manager, Global Skin Care Product Development – Global Research & Development for Avon (*heck of a title, eh? Whew.) about Avon’s “ANEW Reversalist” line. This is their anti-aging skincare line for 40+ folks with moderate signs of aging, including wrinkles, loss of firmness and discolorations.
The primary component of this range is the “Activinol Technology”. I know, you’re like I was – what’s that? So, I asked. Anthony told me that “it is based around the protein “Activin”, which helps promote healing & that this is important because aging is really accumulated damage under the skin (*says wrinkles are micro-injuries to the skin). The good thing about this Activin is that it can be “stimulated” to reactivate the healing/repairing by the “Activinol Technology”. Avon is the first to use this patent-pending complex of two highly purified fractions of specific plant components: 1) Amorphophallus: Stimulates Activin production to help trigger skin’s repair process & 2) Sesbania: Boosts skin’s support structure.”
There is actually a complete “holistic” system to the Reversalist line, from cleanser to moisturizer, but we were talking about the two lastest additions, the “ANEW REVERSALIST Day Renewal Cream SPF 25″ and the ANEW REVERSALIST Illuminating Eye System. The Day Renewal Cream seems to have some pretty dramatic results:
(*In a consumer-perception study. **In a clinical study.)
In addition, it contains SPF 25 UVA/UVB, which we all know we should be applying every morning anyway, right?
As for the Iluminating Eye System, it has two parts to it. 1) The first part is the eye cream itself, which can be used all over the eye area, including the eyelid. Now, I did ask Anthony about this, as most eye creams don’t want you to get it too close to the eye, let alone on the eyelid. He said that “thru the screening process, it was determined that it was mild enough for the eyelid, without stinging, so that it could be used there”. I like that because usually I wonder if it am getting enough around my eye, since I stay so far back with cream to not get it IN the eye. Anyway, this cream “visibly reduces dark circles, fine lines and wrinkles over time”. 2) The second part is the “Sheer Veil”, which contain “potent skin brighteners”. It has a very soft feel about it and when I asked Anthony about what it was made up of, he told me that it used pigments and MagiX, which made me very happy to hear because you guys know that I really like me some MagiX. Again, this one has some pretty dramatic results, too:
(*In a consumer-perception study. **In a clinical study.)
Now, I haven’t been using this for too long, so I haven’t seen dramatic results, but I can say that they feel really good on. I really like the feel of the Sheer Veil in the eye system, but I may be biased since I already like the MagiX. Have any of you guys tried this? If you have, I’d like to know your experinces with it so far, too. And, if you would like to, as always with Avon, you can shop online or from your local Avon rep. (*if you don’t have one, you can find one of those on their site, too.)(*Thanks to Anthony for his time to speak to me and to the teams for putting this together. I really appreciate it.)
When I am hot and drained, my eyes feel so heavy – like I am sleepwalking in the middle of the day. When it gets that bad, and I need a pick-me-up, I reach in the fridge for my Tammy Fender Firming Eye Gel, which is a soothing botanical gel that goes right in the skin.
They say “This extraordinary firming gel complex contains a multitude of hydrating botanicals, herbal extracts and omega 3 & 6 nutrients targeted to restore immediate hydration; firming and protecting the delicate eye area. The concentrated blend of Elder, Chamomile, Rose Hip Seed, Borage, Green Myrtle and Nettle, rapidly absorb; nourishing and toning tissue, increasing elasticity and renewing softness.” I say that this wonder soothes my eyes, has a light smell, isn’t sticky and helps reduce the puffiness of my eyes quickly. (*I like it enough that I even rec’d it to “Nadine Jolie” when she was looking for eye cream rec’s.)
In addition, I really like the philosophy behind this line – “Beauty and health begins with intention.” Tammy Fender is an aesthetician who has journeyed throughout the US and abroad; researching and studying in the fields of botany, aromatherapy, holistic chemistry and medical science; specifically, the healing properties of essential oils, plants and vitamins. She says her “energy and meticulous attention to purity will be with you as you nurture yourself”, as she creates formulas to address one’s physical, emotional and spiritual well being. I personally appreciate a whole body approach to things over a topical salve, ya know? It just soothes me, I guess. I’m happy that I had a chance to try it out.
Now, this is a bit on the higher end ($72), but a little goes a long way, so this bottle will last you for a good while. I do think you are paying some for the philosophy behind it, and you have to decide if it is important enough to pay that extra or not.
